An Ice White 3DS (bundled with Super Mario 3D Land) was released in Japan on November 3, 2011, while a Cobalt Blue version bundled with Luigi's Mansion: Dark Moon was released in North America on November 28, 2013. The system was initially available in two colors, Aqua Blue and Cosmos Black, with further iterations such as Flame Red, Pearl (Misty) Pink, and Midnight Purple released later. It is the handheld counterpart of the Wii U, with graphical capabilities likened to that of the Nintendo GameCube, with better 3D modeling than the GameCube, but more pixelated due to the lack of texture filtering. It costs US$169.99 in North America, €169,99 in Europe, and £169.99 in the United Kingdom as a result of an August 2011 price drop. It was released in Japan on February 26, 2011, in Europe on March 25, 2011, in the United States and Canada on March 27, 2011, and in Australia on March 31, 2011. The depth can be adjusted with a slider found to the right of the screen, or turned off completely to play games in 2D. One of the console's primary features is the 3D visual screen, which displays auto-stereoscopic images to create the illusion of depth without the need for 3D glasses.

The Nintendo 3DS is the successor to the Nintendo DS produced by Nintendo. “Take a look inside.” - Advertisement slogan for the Nintendo 3DS

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